Beautiful NYC | Julep NYC Holiday Pop Up

Happy Friday! Today I’m super excited to bring you the second official post in my Beautiful NYC series. I’ve labeled a few other posts into this category if it was an NYC event, or simply some shopping I’ve done around town, but today I’m highlighting the Julep Pop Up store that is officially opening today! I was lucky enough to be invited to a special Maven night at the store yesterday, and heard from the wonderful Jane Park – Julep’s CEO and Founder. As a huge Julep fan, it was really exciting to meet Jane (who is extremely nice, by the way!) and learn a bit more about Julep as a company. Let me show you some photographs I took inside the Pop Up shop!

Julep NYC Holiday Pop Up

The nail polish was separated by style profile. Look at how gorgeous the displays are!

Favorite Beauty Products

Helpful signs shared about the Maven program, and you could even vote for your favorite beauty products!

Modern Beauty

Of course, the beauty and skincare products were for sale as well! 


Check out this cool nail polish bottle flowing from the ceiling!

Maven signatures

All of the Mavens were asked to sign this placard with our favorite nail polish! It will be brought back to Maven headquarters. Can you spot my name?!

Adventures in Polishland was here!

There I am! I chose the nail polish Drew!

The Pop Up store sells all the Julep polishes and products you love, plus some gift sets for the holidays. One great thing about the store is that you are able to build your own custom Maven box, and you can build as many as you want for the $19.99 price. Of course, I built my own custom box!

Julep Pop Up Custom Maven Box!I decided to build my own It Girl box, complete with three nail polishes, and then grabbed the Julep Acetone Free Nail Polish Remover. While this remover is definitely a bit on the expensive side, it is my all-time favorite remover, and I decided to treat myself. If you would like a complete review just talking about that remover, let me know in the comments!

Julep Drew Julep Drew

The first polish I grabbed is the same one I added to the Maven sign – Drew. I’m not sure why I didn’t already own this polish, because it is perfect for me! Drew is a bright pink creme, with just a flawless formula. I applied two coats, but it was nearly a one coat formula. I could literally wear this every day and not get sick of it! I really do love my pink nails.

Julep Bette Julep BetteNext up is Bette, a gorgeous purple polish that leans towards fuchsia. Bette has a “crelly” formula that is not quite a creme and not quite a jelly. It applied really well, and I am wearing two coats in the photos. Bette is very similar to a limited edition Wet ‘n Wild nail polish that I own, but I’m so happy to have this one because that bottle is halfway empty and not available any longer. Plus, Bette definitely has a better formula!

Julep Lena Julep Lena

Last but not least is Lena, a beautiful teal polish with subtle gold shimmer. When I first spotted Lena at the store, I thought it was a creme polish, but I actually love the shimmer added in! This polish is also a winner because it has a one coat formula! I just love when I make that discovery! Lena also reminds me of The Sisterhood of the Traveling Pants. Any other fans out there?!

All in all, I had a great time exploring the Julep NYC Holiday Pop Up and attending Maven night! If you will be in NYC during the holiday shopping season, be sure to stop by! The shop will be open starting today, December 13 through December 22. It’s located at 102 Fifth Avenue, amongst several other places to shop. You can find more details on Julep’s website HERE. Be sure to let me know if you visit the Pop Up!

This post contains affiliate links. All products purchased by me. All opinions are my own. See my Disclosure Policy for more information.

Julep Beauty Inc.


    • Adventures in Polishland says:

      Thanks for letting me know! I didn’t have any problems with my first try. Were you using a healthy layer of base coat?

          • Karen Lee Copen says:

            Hi! I also had horrible staining with Lena as well. I had to wait for it to grow off. Nothing I did, including specific products to whiten the nails, worked. I even went so far as to use bleach. Unfortunately it left my nails looking nicotine stained for months. I can’t imagine how bad it would have been if I was stupid enough not to use base coat. For reference, I used two coats of Orly Bonder base coat.

          • Adventures in Polishland says:

            That’s horrible! Thank you for your feedback. I’m so glad I didn’t experience staining with Lena!

  1. E. Teo says:

    What a fun post! I love the photos from the event as well as your choices of nail color. What a super maven box you put together!

  2. Jen says:

    Since Julep is 4-Free, it needs to be used with a 4-Free basecoat and topcoat (this applies to all 4-Free, not just Julep). That may be why Lena stained some nails. If you don’t use a 4-Free one, the formulas can mix with some funky results.

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